About the Sale
Timex to Auction Its Private Corporate Art Collection
For over a century, Timex Group has been a symbol of American ingenuity, shaping the future of timekeeping while honoring its deep roots in Connecticut’s Naugatuck Valley. Evolving ...view morefrom the Waterbury Clock Company into a globally recognized brand, Timex has played a pivotal role in democratizing timepieces—bringing reliability, affordability, and innovation to the masses. From its legendary “Takes a licking and keeps on ticking” campaigns to its groundbreaking watch designs, Timex has not only defined an industry but also helped shape American consumer culture.
Now, for the first time, Timex is opening its private corporate art collection to the public. This carefully curated collection offers a unique window into the company’s evolution. The landscape prints, rich with imagery of New England, reflect Timex’s industrial heritage and its deep connection to Connecticut’s manufacturing legacy. Meanwhile, the collection’s abstract works symbolize the company’s modernization and global expansion during America’s post-war economic boom—a time when many leading corporations embraced contemporary art as a mark of progress and sophistication. The juxtaposition of these two artistic styles mirrors Timex’s own journey, from a traditional clockmaker to an international force in watchmaking.
This exclusive corporate collection has never before been available for public acquisition. Successful bidders will have the opportunity to collect their acquired pieces directly from Timex Group’s corporate headquarters in Middlebury, Connecticut.